The Ideal Life Club Podcast
#64: How to Harness the Power of Storytelling with Nicola J Rowley

#64: How to Harness the Power of Storytelling with Nicola J Rowley

September 3, 2020

Have you heard about the power of storytelling in business but wonder how to use it successfully? If so you’ll love this episode as my guest today shares her tips and waaaaay more.

Now, if I was going to bake something with today’s guest as the ingredients, the recipe would be pretty impressive! From discovering her passion for storytelling and presenting at just six years old to reading for Chris Moyles and Sarah Cox on Radio 1, interviewing celebrities on the red carpet on BBC3, heading up PR for three TV channels at UKTV, starting not one but two businesses and writing FOUR successful children’s books, Nicola Rowley’s journey is inspiring for sure. But it also has a single theme running through it: Storytelling.

In our interview today, Nicola shares her tips for balancing work and motherhood, the importance of being visible for your audience, how to get started with PR for your business, leading with service rather than selling, and ultimately how to harness your zone of genius in a variety of ways to create multiple income streams and a life you love.

You'll find all the links in today's episode at michellereevescoaching.com/listen

#63: Are these 3 psychological drivers holding you back?

#63: Are these 3 psychological drivers holding you back?

August 19, 2020

Today I want to talk about drivers.  Not the guy behind the wheel of that gorgeous convertible you wish you had in your garage, but three common psychological drivers that can stop you from hitting your biggest goals in your life and work, how to recognize them AND how to stop them from stopping you.

When I was first starting out in my coaching business I really struggled with taking time off. 

Whenever I booked a day off in my calendar to chill out, I felt a bit anxious. My inner ‘boss’ got all up inside my head saying “You can’t take a day off. You’ve got too much to do!” and I almost canceled. Does that resonate with you?

Thankfully I recognized that one of my psychological ‘drivers’ had sprung into action and was trying to hold me back, and I was able to stop it from stopping me take that all-important mental time-out.

The thing is, most of us have one or more of these drivers working against us, but we’re usually unaware of them. These drivers create the exact opposite of what we want in our life and work - whether that’s getting more visible in our businesses going live to promote our new offer, launching a podcast or pressing send on that email campaign OR stepping our of our comfort zone in other ways like starting a new hobby or finally committing to that 5k we’ve promised ourselves we’ll train for. 

They can damage our feelings, our relationships, our self-esteem, and even our health. And they can wreak havoc with our businesses. But when we recognize the drivers for what they are, that awareness can help us to tame them and lessen their impact.

In this episode I’m going to focus on three of those drivers:  the hurry up driver, the be perfect driver, and the be strong driver.

LINKS:

Start a podcasting to build your brand and promote your business with Practical Podcasting for Beginners - FIND OUT MORE HERE

#62: How to get video confident with XayLi Barclay

#62: How to get video confident with XayLi Barclay

August 5, 2020

Do you ever feel less than confident about creating videos? If so this episode is for you as my guest today shares EVERYTHING you need to know to get started with video for your business.

Screen queen XayLi Barclay is in the house today! She is a visual content creation coach & Thinkific expert for online course creators, specializing in helping entrepreneurs effectively stand out and make a genuine impact in the digital space by connecting on a deeper level with their audience. Who doesn’t want that, right?

In our interview, XayLi breaks down why video is so important for us to use in our businesses, how we can all feel more confident in front of the camera, how to get started with online courses as an additional revenue stream and her own tried and tested recipe for ‘Cam-Confidence’ - the 5Ps that you’re definitely going to want to bust out your journal to make notes on.

Friends, you know I love chatting to ALL my guests but this interview was very, very special! 

LINKS:

Shownotes: michellereevescoaching.com/listen.

XayLi Barclay - https://xaylibarclay.com

#61: From idea to 5k customers in 5 months with James Mulvany

#61: From idea to 5k customers in 5 months with James Mulvany

July 22, 2020

My guest today is James Mulvany, serial entrepreneur and founder of Matchmaker.fm a platform that connects podcasters with potential guests for their shows. Since it’s launch just 5 months ago, Matchmaker.fm has already signed up 5,000 members - an incredible achievement! 

 

In our interview, you’ll hear James’ entrepreneurial journey for sure - including how he started out with his first business at just 16 years old - but you’ll also hear James’ view on the traits you need to have as a business owner, the #1 thing that’s more important than revenue in your business, how he tested the concept for Matchmaker.fm and began building the brand before he actually launched it (a key lesson for all of us launching new things in our businesses) and why James believes that podcasting is THE channel that business owners should be focusing on right now.

 

Now, I don’t know about you, but I always find it reassuring when I hear that other successful business owners have had to deal with failure in some way and listen out because James definitely spills the beans on one of his biggest failures too.

 

I really enjoyed chatting with James! And of course, as always, I will share all the links that we mention in this episode on my show notes page at michellereevescoaching.com/listen

#60: How to do a half year review that sets you up for success

#60: How to do a half year review that sets you up for success

July 9, 2020

So, friends, it’s the beginning of July and that means we’re halfway through the year. For me, this is the perfect time to pause and take stock of where I am in relation to my big goals and that means doing a half-year review.

This is a practice I’ve been doing for a while now and really has made such a difference to my motivation and productivity. Now, if you’ve been listening to the show for a while now, you might remember that back in episode 25 I shared this process with you, and as that was one of my most popular episodes it felt like the right time to bring it back, with a couple of little tweaks and do a reprisal.

Plus, because you know I’m all about making my episodes as practical as possible, there is a freebie for this episode. My half-year review workbook includes all the steps I walk you through in this episode plus spaces for you to do your own reflection and start making plans for the rest of the year.

LINKS:

> My FREE Half Year Review Workbook: michellereevescoaching.com/halfyearreview

> Practical Podcasting for Beginners online course: Find out more here

#59: 6 steps to start a podcast that promotes your business

#59: 6 steps to start a podcast that promotes your business

June 24, 2020

So today’s episode is for you if you’ve ever thought about starting a podcast that promotes your business. I’m going to be talking you through 6 steps to go from scratch to confidently planning, creating, and launching a podcast that you can be proud of.

LINKS:

Show notes

Practical Podcasting for Beginners

#58: Turn a skill into an award-winning business with Jenni Dunman

#58: Turn a skill into an award-winning business with Jenni Dunman

June 10, 2020

Have you ever wondered how to turn one of the skills you’ve learned in your career or your life into a sustainable business? Perhaps it’s a skill that comes easily to you but others don’t enjoy or find challenging?

Well, my guest today did just that. I’m joined by Jenni Dunman, founder of award-winning first aid company, Daisy First Aid, which numbers celebrities amongst its clientele.

In our interview, you’ll hear how a potentially life-threatening event became a light bulb moment which led to Jenni starting her business. You’ll also hear how she pretty quickly realized that her first business model didn’t allow her the flexibility she needed to fit in with her family life and how that led her to switch to a brand new model that initially, she didn’t know anything about.

I don’t know about you, but I always find it reassuring when I hear that other successful business owners have had to deal with mindset challenges like imposter syndrome, fear of public speaking, networking nerves. And Jenni is so open about how she’s had to face these issues in her own business. Jenni also shares two key things that have changed her life as a business owner (and it’s perhaps not what you’d think), why it’s key to have a strong niche and to know what makes you different from other providers in your industry, why it’s important to focus on one thing and perfect it before you move on to other areas and how her business has had to pivot to respond quickly to the Coronavirus pandemic.

If you enjoyed today's episode please do add a rating a review on iTunes so more listeners can find the show, thank you x

SHOWNOTES: Read the show notes here

SPONSOR: My brand new course Practical Podcasting for Beginners

#57: 2 things you need to be successful

#57: 2 things you need to be successful

May 27, 2020

Hey there, Michelle here and welcome back to The Ideal Life Club Podcast. So today’s episode is for you if you’ve been struggling to hit your goals or to see the success in your life or work that you’d hoped for. I’m going to be unpacking two key things you need and how to get them, PLUS there’s an exciting announcement coming up towards the end of the show too that you’re not going to want to miss.

Now before we started with this mini-training episode, if you’ve been listening to the show for a while now you likely know a bit about my background and why I’m passionate about helping business owners to feel freaking proud of themselves again in their work AND their life. But we’ve had some new listeners joining us recently, so if you’ll indulge me, I just wanted to take a moment to say a big welcome to the podcast and just share a little bit about me for those of you who DON’T know me. 

So I’m a business and life coach, author, online course creator and I live here in the UK in a 16th century barn that has more holes than a cheese grater with my husband Stewart, my two kids and four crazy Indian runner ducks. If you’re following me on Instagram you’ll have seen a post from me recently with three things my ducks have taught me about business so, yeah, they’re pretty much a fixture in our lives. Life is good and while I’ve had to work hard over the last 10 years to get where I am today, I do feel blessed and so grateful for all that I have.

But here’s the thing, it’s not always been that way for me. I know what it’s like to not understand how things got so turned upside down, to feel lost and overwhelmed and to wish I could just make a fresh start. 10 years ago I went from a successful career in marketing working for major household names to not being able to get out of bed in the morning. I was living in China as an expat, dealing with severe birth trauma after the premature birth of our baby daughter, Amelia, and an epidural that didn’t fully work, which led to postpartum depression and me frankly being unable to deal with everyday life.  I was completely overwhelmed and after an intervention led me to therapy I managed to get from non-functioning to functioning but I needed so much more than that. I was determined that I was going to get back on my feet, to become the woman I was before. I needed to do that for myself, for my husband and to be a role model for my baby daughter.

And that’s where my journey of personal development began, and after I discovered the step by step process to rediscover my inner fire, to reignite my passion for life, I realised that my journey was also my purpose - to help other people take back control and start living THEIR ideal life, to become the person THEY want to be, to start creating success on THEIR terms.

When clients come to me, they often say that the thing they’re missing in their life, the thing they need most to get back on track or to hit their goals, is confidence. But I know without a shadow of a doubt from my personal journey, that confidence ISN’T the main thing we need to get that kick-started, there are two other things that we need WAAAAY more than that. And I want to share them with you in today’s episode.

LINKS:

Shownotes: michellereevescoaching.com/listen

Join the Reboot Your Life program today for just $97: michellereevescoaching.com/rebootyourlife

#56: Social media mini-masterclass with Corrie Jones

#56: Social media mini-masterclass with Corrie Jones

May 13, 2020

Hey there, Michelle here and welcome back to The Ideal Life Club Podcast.

When I started this podcast, this little space in sound waves, it was really important to me that there was content in each and every episode to help you take action in YOUR business. And oh my, today’s episode is the poster child for that vision!

I’m joined by Corrie Jones, CEO and founder of Social Media Agency Untapped Digital for what might just be one of the most actionable episodes I’ve recorded so far. It's practically a social media masterclass.

In our interview, you’ll hear about Corrie’s brave jump into running her own business at only 23, how important it was for her to get solid advice from mentors who had been there before her and how age doesn’t have to be a barrier to success in business. But you’ll also hear a TON of top tips and the latest advice on how to use social media in your business, Corrie’s view on whether we should still be selling in the current Covid-19 pandemic, and what you need to be prioritizing in your content strategy right now. This episode is so packed with tips you’re definitely going to want to pause and grab and notebook to take down some killer notes!

Shownotes: michellereevescoaching.com/listen

My brand new podcasting course for business owners: michellereevescoaching.com/podcastcourse

Untapped Digital: Website

#55: Productivity Tips Part 2 (Covid-19 series)

#55: Productivity Tips Part 2 (Covid-19 series)

April 29, 2020

So if you joined me for the last episode, you’ll remember it was all about how to be more productive while we’re all working from home. And I promised that wasn’t the end of my tips on productivity. I know this is a hot topic for so many of you right now - and let’s face it I’m in the same position as you, trying to do all the things with a houseful of people when I’m used to working on my own most days while the kids are at school - and I’m so passionate about bringing you the help you need right now. So  I went out to my network and asked them to share their top productivity tips too. I have to say a huge thank you to everyone who jumped on board to do just that because we have some great tips in today’s show!

Shownotes: You'll find all the links for today's guests at michellereevescoaching.com/listen

Show sponsor: Practical Podcasting for Beginners

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